The Ribbon Cup is a friendly, countywide city-versus-city challenge in Etowah County, Alabama, that encourages communities to rally together for a meaningful cause.
Event Details
The Mission: A unique initiative created to bring widespread community awareness to cancer and rare diseases.
The Competition: Organized by Voice and Value, groups from 10 participating cities—including Gadsden, Attalla, Glencoe, and Rainbow City—compete to see who can show the most local support.
The Timeline: An ongoing monthly challenge culminating in an annual year-end awards gala.
The Prizes: Monthly winning cities are awarded a traveling digital trophy, a featured highlight across social media, and a physical "Ribbon Cup Champion" banner to display proudly at their city hall.
How to Join
Participation is built around simple, collective action. Anyone can form a group—from large local employers and schools to small families, church congregations, and civic clubs.
Check the Color: Find out the designated awareness color for the current month (e.g., Purple for November).
Dress Up: Gather your group and have everyone wear the designated color.
Take a Photo: Snap a high-energy group photograph.
Post and Tag: Post the photo publicly on social media, tag the Voice and Value Facebook Page, and explicitly name Gadsden (or your respective city) as your town.
Every eligible public group photo counts as a point for your city's monthly and annual standings.

